Articles
The Importance of Product Videos for Your Business
No matter how great your products and services are, they won’t mean much to anyone unless you have a strong marketing plan. Product videos play a major role in marketing campaigns making them valuable business boosting tools. This is why they are so important. Read on...
Product Videos that Can Boost Sales
Product videos are a great way to boost company revenue. They show how a product works and how it can provide solutions and add value to clients’ and consumers’ lives. There are many ways a product video can be presented, but 3D animation may be one of the most...
B2B Product Videos
There are two primary types of businesses, B2B and B2C. B2C businesses sell products to consumers while B2B businesses sell products to other businesses. They tend to sell wholesale products or industrial or technical products that are designed for specialized...
Types of Product Videos
Product videos are a powerful form of marketing. But using the right type of video can make the videos even more effective. This article will review the various types of product videos so you can determine which is right for you.Real Videos Here we are referring to...
What are Product Videos?
If you want your product to sell, a product video can be one of the most powerful tools in your campaign. As the name suggests, product videos are videos about a product. They are used to show consumers and clients how the product works. They can show how the product...
Benefits of Video Marketing vs. Old School Commercials
Video marketing is the most effective way to reach potential clients through digital means. It offers video and audio elements that tell a whole story. It’s eye-catching and exciting. But is it anything new? People that remember a time when streaming services weren’t...
Animated Video Marketing
Communicating with consumers and people, in general, these days is a “race against time”. A race against the time where they abort. People’s patience levels are dropping rapidly. If the content is not REALLY entertaining or interesting, you lose their attention in an...
How 3D Animation Videos are Used in Marketing
Video has risen to the top of the digital marketing strategies as one of the most effective, if not the most effective, ways of reaching customers. But the type of video you use can make all the difference in the way it works in raising brand awareness, increasing...
8 Tips to Create a Product Video for Marketing
What makes a great product video for marketing purposes Do not focus on too many features. Pick your battles. Most people will not remember the 5 things it does from a 20-sec marketing video. Focus on 1, max 3 Focus on the product, but if possible also on the pain it...
The Importance of using Animation in Video Marketing
Let’s make one thing clear. We do not believe it is important to use animation for the sake of animation itself. We believe that the following is important and key to good communication and therefore also to great marketing videos. And because animation provides that...
Video vs. Images: Which Generates More Engagement?
When it comes to digesting any sort of information, text alone typically doesn’t cut it. The reader needs some sort of imagery to break up the text and illustrate the points the writer is making. There are two main types of imagery that can be used, video and static...
Improve Your ROI with 3D Animation
We know that 3D animation is a great way to show how a product works inside and outside in various environments. But did you also know that it can be used and reused in a variety of ways to boost your ROI? 3D animation will get you a great return on investment because...
Why your B2B business needs 3D Animation?
In today’s world, attention spans are getting shorter. People have busy lives, and they don’t want to take a lot of time learning about a product from a dull presentation. As the presenter, it’s up to you to provide an engaging medium that will get your B2B customers...
3D Animation in Video Marketing
When it comes to the world of digital marketing, video is king. It is more engaging than other mediums. It is also more memorable which makes it an effective learning tool. There are many types of video that can be used in marketing, but 3D animation is especially...
What is 3D Animation?
3D animation is something all of us have seen before and even grown up with. It is featured in animated movies like Toy Story. You may have also caught it in the rotating shoes in Nike commercials. It has a distinguishable look characterized by images that provide...
3D Animation and Instructional Videos
Have you ever read an instruction manual? Pretty boring, huh? Losing interest means you may never learn how to assemble or use the product you purchased or are about to purchase. Add video and you will get a more engaging format. But with hands and tools getting in...