Pinksquare blog

Top Tips for Making a Killer Product Video

Soon after making an excellent product, you’ll have to find ways to market it. If your intention is to explain how it can make your customer’s life easier, you’ll go with the most expressible medium possible: the video. That is, if the product’s use is far from being obvious. Here are some of the top tips for making a killer …

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Why Promote Your Construction Equipment Through 3D Animation

The construction industry greatly depends on visualizing how certain projects are going to look like. Therefore, the most reasonable way to simulate any part of the construction endeavor, such as construction equipment is by making and showing a video. More precisely, a 3D animation video. Product demonstrations will look and feel authentic only with the help of the medium closest …

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The Most Inspirational Animation Showreels

3D animation videos can show the product or the service in a way that any other marketing medium hardly can. Be they short of long pieces, if made with care, they can instigate emotion in the viewer. Apart from the fact that video improves SEO, it can and it will provoke strong emotions like happiness or sadness. However, the video …

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Optimizing Videos for a Better User Experience

More than once in a week, we stumble upon a website with a slow loading time. It’s frustrating, takes away our precious minutes, and most importantly, we’re usually closing the tab sooner than the site’s finished loading. Naturally, your job as a company owner is to at least give the visitors a decent site speed while improving SEO. Let’s see …

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10 Good Reasons Why Your Company Needs 3D Animation

  You can have the best product in the world, but you still won’t sell anything if you don’t show your product to the world. It requires visibility, but today there is an overwhelming amount of options to choose from. We believe that animated videos are one of the absolute best digital tools to use to tell the world about …

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How to Use SEO in Your Digital Marketing Strategy

Most people today know that Search Engine Optimization (SEO) is critical to having a successful on-line business. What they may not know is exactly how to use it in their marketing plan. Incorporating strategically chosen keywords, with valuable content, can dramatically increase your world-wide-web presence, and ultimately, your bottom line. Even more important, knowing how your customers find you is …

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How 3D Product Animations Can Boost Conversions

Have you ever tried visualizing how a really complex product works from reading a long, detailed description of it? How did you do? Probably not too well, we’re guessing. Don’t worry, it’s not your fault. Studies show that the brain processes visual data a whopping 60,000 times faster than text. Because of this, 3D product animation videos can make your …

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4 Keys to a Winning CTA in Your Next Marketing Video

We all know the stats. Video marketing is not only essential to marketing, it’s becoming the cornerstone of all sales content on the Internet. That’s a problem for many businesses. Here’s why. Every John and Jane Doe in a marketing role is now spending money on video. This enthusiasm creates a flood of, well let’s face it, terrible video content. It …

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Top 5 reasons why SMEs need 3D product animation

Do you own a construction, transport, or manufacturing company? If you do, you probably don’t think using 3D product animation video marketing is relevant to you. It absolutely is! 3D product animation isn’t exclusive to tech companies. All companies in the secondary sector of the economy can hugely benefit from using video as a marketing tool. The truth is, many …

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