Innovation, Trends & Insights

How Medical Device Animation Can Boost Sales

How Medical Device Animation Can Boost Sales

The use of medical device animation has been gaining popularity over the years, and for good reason. It allows medical professionals to visualize complex medical devices and procedures, making it easier to understand and communicate with patients. Additionally, 3D...

The Importance of Product Videos for Your Business

The Importance of Product Videos for Your Business

No matter how great your products and services are, they won’t mean much to anyone unless you have a strong marketing plan. Product videos play a major role in marketing campaigns making them valuable business boosting tools. This is why they are so important. Read on...

Product Videos that Can Boost Sales

Product Videos that Can Boost Sales

Product videos are a great way to boost company revenue. They show how a product works and how it can provide solutions and add value to clients’ and consumers’ lives. There are many ways a product video can be presented, but 3D animation may be one of the most...

B2B Product Videos

B2B Product Videos

There are two primary types of businesses, B2B and B2C. B2C businesses sell products to consumers while B2B businesses sell products to other businesses. They tend to sell wholesale products or industrial or technical products that are designed for specialized...

Types of Product Videos

Types of Product Videos

  Product videos are a powerful form of marketing. But using the right type of video can make the videos even more effective. This article will review the various types of product videos so you can determine which is right for you.   Real Videos Here we are...

What are Product Videos?

What are Product Videos?

If you want your product to sell, a product video can be one of the most powerful tools in your campaign. As the name suggests, product videos are videos about a product. They are used to show consumers and clients how the product works. They can show how the product...

The Power of Product Visualization Videos

The Power of Product Visualization Videos

Most people’s imagination disappeared once they grew up. It’s why it is hard for them to picture concepts when hearing about them. If you’re a business owner, you know how valuable the power of the video is for your marketing strategy. However, not any type of video...

Importance of Animated Marketing Video for Business

Importance of Animated Marketing Video for Business

It’s not surprising that video is rapidly becoming the most effective and powerful marketing for online business. Animated marketing video for businesses can help break the new ground in embracing various market segments. Video marketing grants you an opportunity to...

Engaging 3D Product Videos

Engaging 3D Product Videos

Have you ever incorporated 3D product demos into your B2B advertising strategy? B2B companies have a narrow area of expertise to market. Most of the material produced for marketing purposes end up discarded since the content has to fit the exact needs of the clients....

How to Make Technical Animation Videos Work for Your Company

How to Make Technical Animation Videos Work for Your Company

Technical animation videos have been around for years and are mostly used in the industrial machinery sector. Creating one such video requires a lot of technical knowledge about the product, its parts, the way it works and how it can be used. In this little guide,...

Why Your Business Needs Construction Animation

Why Your Business Needs Construction Animation

Our last article talked about how industrial animation benefits your company. It’s perfect for marketing purpose or product demos. However, if you’re a construction business owner, industrial animation alone won’t do the trick. What you need is construction animation....

Tips for Making Effective Product Videos

Tips for Making Effective Product Videos

Soon after making an excellent product, you’ll have to find ways to market it. If your intention is to explain how it can make your customer’s life easier, you’ll go with the most expressible medium possible: the video. That is, if the product’s use is far from being...

Product Animation Inspiration

Product Animation Inspiration

3D animation videos can show and explain your products or service in a way that any other marketing medium hardly can. Be they short of long pieces, if made with care, they can instigate emotion in the viewer. Apart from the fact that 3D animation video improves SEO,...

Top Three Trends for Engineering Marketers

Top Three Trends for Engineering Marketers

Engineers. Who are they? What do they eat? Where do they hide? What marketing strategies do they respond to? In this article we'll look at some of the leading trends for engineering marketers, including things like inbound marketing and 3D animations. As a marketer,...

Examples of The Best Product Animated Explainer Videos

Examples of The Best Product Animated Explainer Videos

Pitching up services and products by portraying the overall standard and vision of your business is essential, hence the booming of explainer videos in the last couple of years. Studies show that 84% of users who watched an explainer video about a product eventually...

Video vs. 3D Animation: The 10 Second Challenge

Video vs. 3D Animation: The 10 Second Challenge

The digital landscape has changed tremendously over the last few years. The truth is that majority of consumers prefer watching to reading and this leads to a massive expansion of video content marketing. Video is a powerful instrument that helps to tell your story in...