Kongskilde Industries is a Danish industrial company that specializes in GRAIN (grain handling equipment) and INDUSTRY (system solutions for pneumatic conveying and handling of process material in the paper, plastic, and packaging industries).
They recently released a CVL Component Vacuum Loader, a product that streamlines plastic processing by conveying finished plastic components in batches. It utilizes a specially designed vacuum gate material for collection, separation, and discharge allowing manufacturers to move items in specified batches with exceptional speed and reliability.
The CVL provides many benefits and solutions and can be used in a variety of situations to suit the manufacturer’s needs. It is essential to explain the various purposes it serves but using text to do so can result in misunderstandings and words getting lost in translation.
Kongskilde decided that the way to provide clarity is through a 3D animated video format. The video format offers a combination of visuals and simple text to tell a complete story. The 3D industrial animation allows viewers to see the movement of the product without people or objects getting in the way. It is also easily shareable on a variety of platforms.
PinkSquare helped Kongskilde make their vision a reality by providing a video that painted a clear picture of the three solutions the CVL offered. It showed the product’s components and explained how easy it was to use. It closed on a list of benefits giving potential customers all the information they need to make an educated buying decision.
Kongskilde has included the video on their website as an ideal way to advertise their product. It serves as an affordable marketing material that shows the whole package to its best advantage.