Product Video

No matter how great your products and services are, they won’t mean much to anyone unless you have a strong marketing plan. Product videos play a major role in marketing campaigns making them valuable business boosting tools.

Product videos are a great way to boost company revenue. They show how a product works and how it can provide solutions and add value to clients’ and consumers’ lives. There are many ways a product video can be presented, but 3D animation may be one of the most...

There are two primary types of businesses, B2B and B2C. B2C businesses sell products to consumers while B2B businesses sell products to other businesses. They tend to sell wholesale products or industrial or technical products that are designed for specialized...

Product videos are a powerful form of marketing. But using the right type of video can make the videos even more effective. This article will review the various types of product videos so you can determine which is right for you.Real Videos Here we are referring to...

If you want your product to sell, a product video can be one of the most powerful tools in your campaign. As the name suggests, product videos are videos about a product. They are used to show consumers and clients how the product works. They can show how the product...

Most people’s imagination disappeared once they grew up. It’s why it is hard for them to picture concepts when hearing about them. If you’re a business owner, you know how valuable the power of the video is for your marketing strategy. However, not any type of video...

Have you ever incorporated 3D product demos into your B2B advertising strategy? B2B companies have a narrow area of expertise to market. Most of the material produced for marketing purposes end up discarded since the content has to fit the exact needs of the clients....

Technical animation videos have been around for years and are mostly used in the industrial machinery sector. Creating one such video requires a lot of technical knowledge about the product, its parts, the way it works and how it can be used. In this little guide,...

Our last article talked about how industrial animation benefits your company. It’s perfect for marketing purpose or product demos. However, if you’re a construction business owner, industrial animation alone won’t do the trick. What you need is construction animation....

Soon after making an excellent product, you’ll have to find ways to market it. If your intention is to explain how it can make your customer’s life easier, you’ll go with the most expressible medium possible: the video. That is, if the product’s use is far from being...

3D animation videos can show the product or the service in a way that any other marketing medium hardly can. Be they short of long pieces, if made with care, they can instigate emotion in the viewer. Apart from the fact that video improves SEO, it can and it will...

Engineers. Who are they? What do they eat? Where do they hide? What marketing strategies do they respond to? As a marketer, you want to make sure to speak to your audience in their own language. When writing to engineers, you need to be aware of the Marketing trends...

Pitching up services and products by portraying the overall standard and vision of your business is essential, hence the booming of explainer videos in the last couple of years. Studies show that 74% of users who watched an explainer video about a product eventually...

Keep it short Four times as many users would rather watch a 3D animation of a product demonstration than read a description.  This leavs no doubt about the benefits of video on your website. But video is no exception to the challenge of keeping user engagement and...