Most people’s imagination disappeared once they grew up. It’s why it is hard for them to picture concepts when hearing about them. If you’re a business owner, you know how valuable the power of the video is for your marketing strategy. However, not any type of video...
It’s not surprising that video is rapidly becoming the most effective and powerful marketing for online business. Animated marketing video for businesses can help break the new ground in embracing various market segments. Video marketing grants you an opportunity to...
Have you ever incorporated 3D product demos into your B2B advertising strategy? B2B companies have a narrow area of expertise to market. Most of the material produced for marketing purposes end up discarded since the content has to fit the exact needs of the clients....
Technical animation videos have been around for years and are mostly used in the industrial machinery sector. Creating one such video requires a lot of technical knowledge about the product, its parts, the way it works and how it can be used. In this little guide,...
Our last article talked about how industrial animation benefits your company. It’s perfect for marketing purpose or product demos. However, if you’re a construction business owner, industrial animation alone won’t do the trick. What you need is construction animation....
Soon after making an excellent product, you’ll have to find ways to market it. If your intention is to explain how it can make your customer’s life easier, you’ll go with the most expressible medium possible: the video. That is, if the product’s use is far from being...
3D animation videos can show the product or the service in a way that any other marketing medium hardly can. Be they short of long pieces, if made with care, they can instigate emotion in the viewer. Apart from the fact that video improves SEO, it can and it will...
Engineers. Who are they? What do they eat? Where do they hide? What marketing strategies do they respond to? As a marketer, you want to make sure to speak to your audience in their own language. When writing to engineers, you need to be aware of the Marketing trends...
Pitching up services and products by portraying the overall standard and vision of your business is essential, hence the booming of explainer videos in the last couple of years. Studies show that 74% of users who watched an explainer video about a product eventually...
Keep it short Four times as many users would rather watch a 3D animation of a product demonstration than read a description. This leavs no doubt about the benefits of video on your website. But video is no exception to the challenge of keeping user engagement and...